Campaign Types and Objectives:
Understand Search, Display, and Video ads. How to differentiate the types of campaigns; select the most suitable for your goals
Keyword Research and Targeting:
Know how to choose the right keywords and leverage Google Ads tools to get your ads in front of the most targeted users.
Bid Management and Budgeting:
Learn how to set bids, budget management, and campaign optimization strategies to increase returns while taking the Complete Digital Marketing Course.